Apr 19, 2024  
2020-21 Graduate Catalog 
    
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2020-21 Graduate Catalog [ARCHIVED CATALOG]

PBH 565 Effective Communication Strategies for Public Health Impact

3 credits
This course examines the fundamentals of public health communication including communication theories that are the basis of health promotion campaigns. The vital role that public health communication in the success of new health promotion and the development of novel messaging to reach underserved audiences will be explored in depth and through experiential learning. The latest public health communication innovations, tools, technologies, research and strategies will be presented and explored. Through class assignments, students will learn and practice the skills of engaging communication - with varying audience including young, old, parents, caregivers, healthcare providers, community leaders, policy makers, and researchers - skills that build the foundation for improving and maintaining health and well-being through public health communications.