Apr 26, 2024  
2020-21 Graduate Catalog 
    
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2020-21 Graduate Catalog [ARCHIVED CATALOG]

PBH 587 Global Health Communications

The discipline of health communication covers a wide array of information related to relating health information to a “consumer”. This course will allow students to learn about developing messages and relaying information between patient and provider, social networks, mass communication or utilizing the ever changing technological tools. Additionally, a focus on social marketing will be allow students to learn steps involved in developing a campaign to change health behaviors, an extremely important skill in a world where public health practitioners need to be able to reach as many people as possible in the least resource laden manor, that make up the discipline of health communication, focusing on social marketing.